LG Electronics Brand Awareness Survey
A mobile survey asking LG Electronics employees about their awareness and understanding of the brand identity. Admins upload a Word questionnaire and the survey is built automatically.
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About the project
A brand awareness survey shared by QR code during an internal event, answered by employees on their phones. A brand introduction comes before the questions, and answers are saved as soon as they are given.
The goal was to automate surveys that used to be built and collected by hand in Word files. Admins upload the questionnaire file, the system reads the questions, options and conditional branches to build the survey, and each survey gets its own link and QR code.
When the survey period ends, the page switches to a closing notice automatically. This survey closed in September 2026.
- Operated by
- LG Electronics
- Project type
- Our role
- System design, Development, Hosting
- Website
- reinvent.hankyeul.com
From a Word questionnaire to a mobile survey
Automatic conversion
An uploaded Word (DOCX) questionnaire is read for questions, options and conditional branches and turned into a survey.
QR distribution
Each survey gets its own link and QR image, ready for event signage and internal notices.
Answer screens
Four-point scale questions and open questions that appear on condition are shown as cards sized for phones.
One answer per person
Participant details are used to stop the same person from answering twice.
Survey period
After the end date the survey shows a closing notice automatically, and admins see the survey status and the respondent list.